NEWPORT BEACH, Calif. – What may not be as prestigious as the Triple Crown, but possibly more difficult to achieve, the Atlanta Falcons have hit the Irrelevant Trifecta, Hat Trick, Triple Play.

Here’s how their stars have aligned.  This is the first time that Mr. Irrelevant will be selected by the Atlanta Falcons, first time Mr. Irrelevant’s team city will be hosting the Super Bowl, and the first time Mr. Irrelevant’s team will begin their season against the reigning Super Bowl Champions.

Now all he has to do is make the team.

In between the blood, sweat and tears of mini camps and OTAs, Mr. Irrelevant XLIII will be celebrated in Newport Beach in a style surpassing the first pick of the NFL Draft. Plans have already been started for celebration of the Falcon’s underdog.

“While we have some of the annual events already in place, we contact Mr. Irrelevant from the floor of the Draft immediately after his name has been announced,” said Irrelevant Week CEO Melanie Fitch. “We ask him what are his likes and wishes, and then we personalize the events around his preferences.”

Among the events for Irrelevant Week are the Arrival Party/Press Conference in Newport Beach, the Irrelevant Banquet and presentation of the Lowsman Trophy at the Balboa Bay Resort, network in-studio visits, surfing lessons and beach party, Regatta, IW Closing Ceremonies. Mr. Irrelevant may welcome the Falcon’s practices after the marathon of events in Newport Beach. 

For the past 43 years Paul Salata and Irrelevant Week have been celebrating the last selection of the NFL Draft and giving back to the local community in Orange County.  Salata’s idea of annually honoring the NFL’s last draft pick inspired the Irrelevant Week motto of “Doing something nice for someone for no reason,” which is also appropriate for the beneficiary charities of this year’s week-long celebration. 

“The best part of Irrelevant Week is supporting local charities that do great work for the benefit of many people,” said Irrelevant Week founder, Paul Salata. “This year the Irrelevant Week will be helping literacy programs by providing books and reading tutors to local children’s charities to improve their opportunity to learn. These charities have made a big difference in people’s lives and we want to continue supporting those efforts.”

Irrelevant Week is tentatively planned for June 15-18, 2018, in Newport Beach.


For more information, visit the Irrelevant Week website at , or contact or 949-263-0727.

Daniel Hurtado